It’s been a long wait for all the Say A’s out there considering it’s been 16 months since miss A released their last single, Hush. But the four ladies are back with a fun dance track titled Only You. Within less than 72 hours, the music video has already garnered over two million views, which is a first for miss A, and the song achieved a perfect all kill on the music charts. Read more
MADTOWN debuted in October of 2014 with YOLO and it was an unexpected direction taken by J. Tune Camp, which took a lot of people by surprise. However, it was a risk worth taking because the music video and song itself ended up being well-received by the audiences. Now these guys are back and they’re telling you to deuru wa (which means ‘come in’ in Korean) with another dance track New World off their 2nd mini album Welcome To Madtown.
NU’EST are bad guys and they know it. They’re back with their first solo digital single I’m Bad in celebratory of their third anniversary. Unfortunately, one of the members, Baekho, wasn’t able to partake in this production due to recovering from having his vocal cord nodules removed. Nonetheless, this is NU’EST’s tribute to the fans, and they’re here to showcase their glistening masculinity and mature side.
During the last week of February and the first week of March, Amoeba Culture released the choreographed versions to some of their artists’ hit songs. Dynamic Duo’s AEAO and Crush’s Whatever You Do were the two songs chosen. Both videos use the original recording of the song but with choreography performed by professional dancers. Both videos add a new element to the songs and show the appreciation for the art of dance.
Also on KultScene: 8 Misheard K-Pop Lyrics Pt. 2
Dynamic Duo released their digital single A Giant Step with DJ Premier in 2014 with the singles Animal and AEAO. Both tracks produced their own music videos, but it wasn’t until February 2015 that Dynamic Duo released a new music video that featured freestyle dance by Monster Woo Fam (Bucky, Youngster, Monster Woo, and Boram) and J-Black.
This music video is a beautiful way to showcase the expressive art of freestyle dance. The backlighting and minimal flashing lights help provide a bit of anonymity for the dancers so only their moves are the main attraction. For a song like AEAO, you don’t necessarily have to use facial expressions to help convey emotions. Instead, the mid-tempo beat, scratching, and contrast between the pace of the music and of the rapping create a freestyle landscape full of possibilities for the dancers.
All of these dancers express how the song makes them feel through their powerful and sometimes elegant movements. It adds an extra element to the song and music and creates a story of its own that could be interpreted differently by every person who watches it. For instance the rough, abrupt, and aggressive moves may show anger, frustration or even dominance. Whereas the more elegant, fluid, and subtle motions show confidence while not flaunting all one has.
Whatever You Do
One of the songs off of Crush’s first full-length album, Crush On You, features Gray, and now has a dance-focused music video. The song is choreographed by Bucky, a member of the Monster Woo Fam. Bucky starts the song off solo in a barren warehouse parking lot. He is then joined by Trix as the two completely crush the synchronized moves throughout the first part of the song.
Unlike the first part of the song where Bucky begins solo, Monika takes the solo reigns for the second part of the dance inside one of the warehouse buildings. She is then joined by fellow dancer Youngster. Like Bucky and Trix, Monika and Youngster are always in sync. Bucky and Trix appear again, inside the warehouse, and soon join Monika and Youngster (after their second duet) as the four dance together through the end of the song.
Their movements and interactions with each other create a storyline that is compatible with the lyrics of the song. Their light movements correlate to the strings in the song and the happy, warm vibe they give throughout the song. The use of a male-female partnership for Whatever You Do emphasizes Crush’s lyrics about pulling the girl into his arms, and being next to each other. The lyrics that are clearly portrayed throughout the choreography is
Whatever you do
Whatever you feel Whatever you see
Just stay like that
Whatever you do
Whatever you feel Whatever you see
Just stay by my side
The partners are always by each other’s sides (aside from the brief solos). They move with each other, breathe with each other, and feel with each other. They relay Crush’s words into movement.
These videos shed light on the masterminds behind the scenes and help express a different art form other than singing and rapping. The dancing and choreography videos help connect listeners and audiences in different ways than if only the music video was available. Focusing on only the dancing performed by the choreographer allows them to put their story to the song and express it for fans.
Also on KultScene: Best K-Pop Music Video Fashion: February 2015 Releases
Dynamic Duo and Crush, along with Zion.T, will perform in NYC and Atlanta at the end of March as part of the Amoeba Culture Tour 2015 hosted by Music Enkor. Our previous article has more details.
Do you like the idea of these types of music videos where the choreographer and professional dancers are the only ones dancing? Share your thoughts in the comment section below and be sure to subscribe to the site and follow us on Facebook, Twitter, Instagram, and Tumblr to keep up with all of our posts.
Is K-pop the future? JYJ’s XIA Junsu certainly thinks that he is the future. At least, that’s how it appears upon first watch of the singer’s music video for his latest song, Flower.
Flower is XIA’s first solo comeback song since 2013’s Incredible, and it definitely doesn’t disappoint. With a rap from Epik High’s Tablo and lyrics about love, truth, and lies, Flower is already complex enough before the music video begins. But the music video takes the cake.
Post-Apocalyptic Haven? Or Horrific Wasteland?
The music video opens with XIA Junsu appearing as a despot in pristine white ruins among the rest of a dark, black world. XIA sits in a chair, wearing bright colors and having his hair and nails painted unnatural colors, while surrounded by lackeys. He is godlike, and the symbolism, golden eagles, stone lions, and thrones are all associated with tyrants.
Since debuting in October of 2011, MYNAME has spent a majority of their time promoting in Japan. And after 19 months, they’ve finally released their 2th Korean mini album with the title track Too Very So Much.
The entirety of the music video was filmed inside, on numerous sets. The first set depicted a street scene featuring a very empty street, in which one of the rappers JUNQ is seen walking along until he passes by a beautiful lady, who is played by super model Kim Jin Kyung. Due to passing out from her beauty, the following sets that were used in the music video featured the other members working in different departments of JUNQ’s brain to wake him up from his unconsciousness.
Also on KultScene: Zion. T & Crush’s ‘Just’ Music Video & Song Review
Love and peace, I need you
Fashion and style, you’re perfect to me
I may seem like a crazy person but trust me
My head hurts because of you
Who are you to reject me? I’m a pretty good guy
Now stop shaking me up, my head, head, head
MYNAME sings about love at first sight and being head-over-heels in love with their utmost ideal type. At certain parts in the song, it almost feels obsessive and sounds like a stereotypical love song. But because the members throw in some humor, Too Very So Much strayed in a different direction.
Not only is the song funky and fun, but the video itself is very entertaining. There isn’t a dull moment throughout the entire music video. Starting from the moment when JUNQ laid eyes on Kim Jin Kyung, to when the rest of MYNAME jumped out of that whacky ambulance and tried to resuscitate JUNQ (remind me to never try and seek medical attention from these guys in real life), right down to their groovy choreography, Too Very So Much entertains.
From their amusing hairstyles to the member’s silly make up (JUNQ’s freckles) and their boisterous outfits, everything went hand in hand with their already loud and enjoyable concept.
Also on KultScene: Is CL Collaborating With Grimes For Her American Debut Album?
MYNAME’s past music videos have been very sad, heartbreaking, and, on some occasions, violent, so I was very impressed at how upbeat Too Very So Much is, and how hip hop was such a big influence in this production. It’s been a long awaited 16 months for all the MYgirls out there who have been waiting for the group’s Korean comeback, and I’m sure that this song was a pleasant surprise for all the fans. From beginning to end, you can witness the joy and pure happiness from these boys, even more so in their live performances. They definitely delivered with this comeback and I can’t wait to see what 2015 will bring them!
How did you like the music video and song? Share your thoughts in the comment section below and be sure to subscribe to the site and follow us on Facebook, Twitter, Instagram, and Tumblr to keep up with all of our posts.
It’s been two years since Zion. T and Crush’s last collaboration, but these guys are back to melt hearts with their soft and mesmerizing voices in Just. For many of those Amoeba Culture fans out there, the anticipation for this collaboration has been at an all time high. And since they’ll be going on tour Stateside this upcoming March, they’ll surely sweep everyone in the audience off their feet with their latest release.
Although I wasn’t sure what to expect, I was indeed taken aback a bit. The way the teaser was portrayed and the contrast with the actual music video and song almost felt like they were telling two different stories.
A majority of the music video takes place in a run down, vacant building with the classic ‘sitting in a non-moving vehicle’ shots and scenes that looked like they took place outside of a cemetery. The teaser was hard to grasp in terms of what was to come, and because of the black and white imagery, I thought the music video would portray a sad and dark image. However, the teaser’s beat was relatively uptempo and you can see scenes of Zion. T and Crush just swaying along with the music, full of positive vibes in their movements.
Also on KultScene: 4Minute’s ‘Crazy’ Music Video & Song Review
Zion. T quickly sets the tone of the song with his smooth R&B voice and, of course, we can’t leave out those various shades that he always wears. Will we ever see the day when he performs with them off? I think not. Zion. T matched his movements with the beat, from the slightest head bop, hand and brow movements, mouth covering to the shoulder leans, meanwhile still maintaining that hip hop aura.
Even if everyone watching this who are acquainted with Crush knew he would deliver on his singing, nothing prepared us for his rapping. He’s at the bottom of my list of people I’d picture rapping, but I didn’t mind it one bit! It was fresh, something different, and he did a marvelous job! The feelings that were behind the lyrics as he was rapping and singing were properly presented.
The artistry of this video was very well-planned out, from the locations and set-up, to the transitions between Zion. T to Crush, and that little interlude with the solo dancer and piano player, which gave off a contemporary feel. To match with the overall feel of the song and the set up itself, their outfits were very simple and chic. They incorporated that classic trench/pea coat look, with a casual yet sophisticated black attire, and casual leather and white bomber jacket.
The black and white concept added a sense of mystery to the music video, but at the same time, it was oozing with innocence. By keeping his shades on, Zion. T gives off a mysterious image, meanwhile Crush, with his baby face and sweet voice, added purity and clarity to the overall production.
Also on KultScene: Not Making The Cut On ‘No.Mercy’ Highlights Weakness Of Idol Survival Shows
It’s a song about love, a bittersweet breakup, and the feelings that are left after everything has ended. The lyrics are direct and meaningful:
I don’t want your pity anymore
I don’t want to be pathetic
So I got up first
Don’t linger, I’m really okay
It stems from being able to pull yourself together and walking away from a relationship, which was headed for a bad turn, before it was too late to leave, and to then being able to stand on your own two feet, without the weight of one’s pity holding you down. There’s so many songs out there about your stereotypical break ups and getting back together, and the hesitation that comes with all that, and in most cases, it’s usually the girl that’s in that predicament. However, I really appreciate that this song took it in a different direction and allowed viewers to see it from a different point of view.
There’s always that possibility that when two solo artists collaborate one will outshine the other, but this wasn’t the case. These two compliment each other very well; it’s almost like they’re the missing pieces to one another’s puzzles.
The music video and song weren’t over the top, nor were there unnecessary adlibs. They kept it simple, clean, but intriguing at the same time. The only complaint that I have is that it was too short! It was as if Zion. T stopped mid sentence when he finished the song, and then just left the audience hanging on, waiting for something else to happen. But that was the end!
One doesn’t think of mainstream K-pop when they think of Zion. T and Crush. K-pop is usually upbeat, energetic, and gives you automatic happy, get-out-of-your-chair, feels. But from the moment that Zion. T started singing, I felt an overpowering feeling of calmness and peace. This song reminds of me of music from Musiq Soulchild, Babyface, Anthony Hamilton, and Maxwell. You know the artist is doing something right when they’re able to portray so much emotion and feeling into a song, and make it look effortless. This is just an example of what neo-soul can do to you! This track was an amazing incorporation of slow jams, R&B, jazz, blues, and hip hop. Overall, I am beyond satisfied with this song!
What’s your take on the song? Leave your thoughts on the comment section below and be sure to subscribe to the site and follow us on Facebook, Twitter, Instagram, and Tumblr to keep up with all of our posts.
Apart from Girls’ Generation, no girl group has been as consistently great as 4Minute this generation. Since their debut with Hot Issue, their popularity has gone up and down even when they went through changes with Brave Brothers over the last two years. They blossomed recently, garnering the biggest successes of their career and I expect them to continue this with their new single Crazy.
Crazy is the type of song that would seem stale and overdone in any other group’s hands. The trap beats and overloaded sound have become regular enough in K-Pop that they’re almost outdated, yet here they feel cataclysmic. The hype of the ‘Revamped’ teasers have been completely lived up to and have given us the best song of 2015 so far.
Judging by the comments of the music video on Youtube Crazy is the kind of song that Blackjacks think 2NE1 are masters of. Of course, they’re wrong. While it is most definitely YG-styled, 2NE1 as a group couldn’t pull off this song even if YG were to give them something so complex. The varied vocals and choreography would be too much and the already busy song would be filled with even more parts.
While the song itself sounds packed with too many components, it is structured perfectly to create something busy but measured. The verses are split into three different parts; a rap, Sohyun’s part, and Gayoon’s pre-chorus. This allows the song to be challenging yet not jarring for an audience. Each part is executed to perfection with even Sohyun and Jihyun getting more prominent, longer solos than usual, and also slaying them for once.
Also on KultScene: Review: Sonamoo ‘Deja Vu’
In particular, Gayoon’s pre-chorus works to bind the whole song together. It acts as a time for the whole song to slow down for a second and build up again. It does so quite slowly for a pop song but works so well in tandem with Gayoon’s vocal. Every second beat is skipped right before the chorus kicks in and creates the most satisfying transition you’ll ever hear in K-pop.
The song is brimming with trap snares, kick drums, sirens, synths and an alarmingly good horn loop in the chorus. That sounds like a lot on paper but thanks to the structure and perfect vocals everything comes together to create the perfect commercial club song. Lyrically, there’s nothing interesting going on but that doesn’t matter as this is a song to get crazy to and it achieves that without any doubt.
The video is standard dancing in a box stuff. It works with a song like this though because it’s all about going crazy and looking fierce. 4Minute do not fail at this. Their charisma feels genuine and jumps off the screen. The choreography is badass and the styling (apparently done by Gayoon) is cool. Also this marks the first time 4minute music video is not the Hyuna show. It’s always nice to see lesser members getting attention even if they are indeed lesser.
To cap off a perfect comeback, 4Minute’s dancing does not let them down. It looks like they went to their local club, took the moves of all the girls on the dance floor and turned them into highly choreographed moves ready for the stage. The girls dance with power and vigour, seemingly making it up as they go along. The dance perfectly matches up with the tone of the song.
4Minute have taken the most used and popular concept in pop music today and reinvigorated it in 3 minutes and 10 seconds. Everything sounds, looks and feels completely fresh when compared to similar K-pop songs. 4Minute have set the bar for 2015, I’m excited to see if anyone can match it.
What’s your opinion of Crazy? Leave your thoughts on the comment section below and be sure to subscribe to the site and follow us on Facebook, Twitter, Instagram, and Tumblr to keep up with all of our posts.
TS Entertainment’s latest girl group, Sonamoo, debuted at the end of 2014, with the song Deja Vu. There was some controversy around TS debuting a new group amidst contract issues with TS popular idol group, B.A.P, and also concerns that Sonamoo’s official color is too similar to that of SM Entertainment’s SHINee. Despite the issues have with how TS Entertainment handled Sonamoo’s debut, it’s hard to deny that Deja Vu is a stellar debut song.
The song is catchy and the members appear to be able to sing well (although some of their debut stages leaves room for argument). The song has powerful beats and EDM elements that wouldn’t be out of place in a club, but Déjà Vu just isn’t really memorable. It’s just another dance track with a powerful beat. Sonamoo tries really hard, but the debut song seems like just another dance song with some interesting beats dropped every once in a while in an attempt to make the song give off a more powerful vibe.
One of the major problems is that the seven girls have voices that don’t really match up with the hip-hop elements. Some higher pitched voices simply don’t seem to fit amidst deeper, rougher voices like those of the rappers. The two rappers, D.ana and New Sun, dominate the entire performance with their stage presence and stellar attempts at rapping. But transitioning from rap to a sweet sound comes off as sudden and I personally feel that it ruins the momentum.
Another problem I have with the song is that I really wish that they had gone with more meaningful lyrics rather than just singing about how love is like fate that has happened over and over again. If I didn’t know what Sonamoo was singing about, but heard the song and saw the performance, I’d honestly probably think that the seven were singing a song about female empowerment. The music video looks like it would be more about the awesomeness of girl power along the lines of Beyonce’s Run The World, but Déjà Vu doesn’t deliver that.
The video’s sets were really cool, even though some of it reminded me a lot of B.A.P’s debut music video for Warrior. Nothing wrong with reusing sets, though, especially when the set is remade to look like the inside of an industrial factory with a chandelier. The dance stage, where the seven members of Sonamoo danced amidst scaffolding, looked really cool and futuristic, but differed a bit from the rest of the video’s style (the outfits that I take problem with also made their appearances during that part).
Moreover, the plot is a bit nonexistent. With a title like Déjà Vu it would seem that the music video would be about Sonamoo seeing things over and over again. Instead, it’s about the members looking for something and turning on the power, literally, and seeing a stream of energy flit about the place without any clear interpretation.
The video started out really strong conceptually, rocking the hip-hop styled sporty outfits. Sports bras, loose harem pants, athletic jerseys, leather jackets… They all made appearances. But then the black and white tight fitting outfits appeared and I was less impressed that TS Entertainment chose to put the fiercer outfits aside for traditionally sexy, skin-fitting clothes. The individual style for each girl, with unique hairstyles and personalized outfits, were a nice touch.
Sonamoo’s strength is definitely its dance. The body popping and locking that several of the dancers use is rare to see in K-pop girl group’s songs, although the twerking, now a commonly seen dance move in K-pop, isn’t super exciting and kind of diminishes the powerful dance moves. Even so, Sonamoo’s dancers are really good performers, performing splits and never seeming out of synchrony. The random hand-game that the rappers perform seems kind of silly and doesn’t really add to the song, though, so I can’t really say the dance is flawless.
It’s a really good attempt at a style of girl group that’s rare– tough rather than cute or sexy, but the song, while catchy, doesn’t really seem so memorable. The vocals are good but have a long way to go, and Sonamoo’s saving grace is really the dancing.
Sunny Hill’s latest single Here I Am is underratedly one of the best Korean songs released in November. Even when it looks like Sunny Hill is just singing a seemingly banal song about grief and neglect following a break up, the talented group doesn’t disappoint and instead presents a well-rounded, musical experience.
Here I Am is Sunny Hill’s 7th anniversary commemorative song, and it doesn’t let Hillers (Sunny Hill’s fans) down. The quartet’s come a long way, beginning as a co-ed vocal group and then gaining a lot of attention for powerful, meaningful songs and music videos. Even though they’ve seen some lineup changes (Seungah and Jubi are the only original two left in the group) and are no longer co-ed, Sunny Hill continually releases great songs. Here I Am shows the maturity of the group, taking the styles that the group has explored over the years while still keeping some of Sunny Hill’s original elements. The singing is phenomenal, and the plot, visuals, and acting in the music video are near perfection. Member Misung wrote the lyrics for the song, adding a personal touch and raw emotion to the track.
Many K-Pop songs make use of multiple genres, but Sunny Hill is one of the few groups that could pull off a song like Here I Am and express the full meaning solely through the emotional range of their voices. Even though the song is beautiful in its own right, the music video for Here I Am adds further depth and expresses Sunny Hill’s growth as artists.
With ballad, acoustic, and electronic influences, Here I Am is both soft and strong in the face of heartbreak. Even though a slow soft ballad would seemingly be perfect for the depressing lyrics, Here I Am crescendos multiple times as the narrator tries to figure out how to get over heartbreak and move forward like her ex.
Even though the singing is a bit unevenly distributed, with Jubi and Kota singing a majority of the lyrics, the four voices are impeccably juxtaposed with one another and come together to perfectly depict the rawness of the song’s emotions. Jubi’s belting voice and Kota’s rough lines interplay with Misung and Seungah’s sweeter and rawer voices.
Can you hear me? Here I am
Tonight I think of your scent
I lean on time, saying that pain will be gone eventually
Here I Am starts slow, with acoustic music and rapidly gains a faster beat, before reaching the zenith of the song, with Sunny Hill declaring that heartbreak will eventually end.
Also on KultScene: Epik High’s ‘Born Hater’ Music Video & Song Review
When you are in love, being broken up with is extremely difficult, and Jubi was absolutely devastated by her lover’s actions. Everybody who has ever had his or her heart broken probably has wished that they could just wipe their mind clean, and Here I Am hints to the fact that even if you forget, some small part of you will always remember love.
Here I Am ends when the narrator/singer is still in pain over the breakup, it is implied that this pain will eventually pass. The music video recognizes this, but also recognizes how painful breaking up is, and has Jubi erase her own memory to get over the heartbreak.
The video exhibited how good Sunny Hill has become at creating complex, unique storylines for their songs, to add further depth to their already meaningful songs. The music video has winter-inspired elements and an intriguing plot, which seems like something out of the film Eternal Sunshine of the Spotless Mind.
Sunny Hill’s acting in the video was great; Jubi’s emotion is always clear through her actions and expressions, the other three members shine as the fairy godmothers of memory loss. HISTORY’s Sihyung has a cameo as the man who breaks Jubi’s heart, and his various expressions of love in the flashbacks and disdain in the present are simply heartbreaking.
During the scene at the end, when Jubi returns to the café, Sunny Hill’s expertise at portraying emotions visually really shows. Seungah’s protests against showing Jubi the picture and telling her about what she wants to forget, Misung’s acceptance of erasing heartbreak, and Kota’s empathy towards Jubi’s desire to forget, reveals how not only do Sunny Hill’s members know how to express emotion clearly through their voices but also through their actions.
The settings are beautiful, with a soft glow of sunset pervading through most of the scenes as if to hint to the fading emotions and end of a relationship. Even though it’s not obviously winter, there is a chilly factor to the overall video that hints to both the coldness of the weather and the coldness of the man’s (Sihyung’s) feelings towards his ex.
Also on KultScene: Has Wa$$Up Found Its Musical Niche?
Instead of going for daring outfits, like Sunny Hill’s done in past songs such as The Grasshopper Song or Is The White Horse Coming?, the girls wear everyday, fashionable outfits that can be seen around every street corner in Korea. Yet outfits have meaning in the video.
Here I Am is a song for everybody, and the member’s elegant yet simple black and white outfits seem to emphasize the message, “this is a black-and-white story about heartbreak and loss that we all have to deal with sometime.”
Jubi outfit is clean cut and refreshing blue and white, expressing how her mind is free of excessive pain (following the cleansing.) In the flashback of Jubi crying, she’s seen wearing a confining white shirt, symbolizing the grasping, restriction of her feelings. At the end of the video, when Jubi seeks Kota, Misung, and Seungah out for help, and instead of their earlier white and gray (clean and fresh) outfits, they’re wearing complex, dark, black and red witch-like outfits to show their power over memories.
I really thought that Here I Am is a beautifully made song, musically, lyrically, and visually expressing its message perfectly. I started to like Sunny Hill because of their unique style in Midnight Circus and following intriguing concepts, but even when doing a seemingly simple song like Here I Am, the group brings in complexity and mystery. I think that the different sounds in Here I Am could make a great dance, but Sunny Hill has yet to perform the song on any music shows so I’m still looking forward to a live performance.
What did you think of Here I Am? Share your thoughts in the comment section below and be sure to subscribe to the site and follow us on Facebook, Twitter, Instagram, and Tumblr to keep up with all of our posts.