The story of LOONA: yyxy


How do you close out a pre-debut project like LOONA’s? How do you bring the many ideas and sounds contained within the previous 8 solos and 4 sub-unit singles to an outcome? But Yves, Chuu, Go Won, and Olivia Hye were given this herculean task, and came together as Youth Youth by Young, aka LOONA yyxy to be the conclusion of the sweeping story the LOONAverse had been introducing for over two years.

The story of LOONA took a dramatic shift before yyxy. Odd Eye Circle injected a positive, forthright energy to the universe as a direct contrast to what came before them with LOONA 1/3 and yet, it still felt incomplete. Between the two of them they barely scratched the surface of complexity within the idea of girlhood. One could be passive or active, with little in between. To deal with this yyxy took a major lyrical shift and forgoed a more distinct musical identity for their era. In its place the videos took on the brunt of the storytelling while the lyrics focused on one thing. Each of the girls sang not about boys or a general idea of love but of self love. Differing perspectives of self-love combined to give us a more complete idea of what LOONA’s story was.


Also on KultScene: K-POP UNMUTED: 2018 AWARDS – PART 1

Yves fell from Eden and crashed into our hearts when she began the final saga with the deeply satisfying “new.” It turns the bounding confidence of Odd Eye Circle into something quietly simple. The heavy 80s synths feel immediately powerful. Where OEC were manic and excited, Yves doesn’t waiver, preferring a steadiness of strength felt from within.

This experience and strength of Yves’ voice proves to be crucial. Aided by just a bassy synth and fingersnaps, she convincingly delivers such grandiose lines as, “Willing to get closer to the sun / Flapping of the burnt wings.” “new” is a song about finding oneself through a variety of life experiences. She beings with love of a person, “My heart that wants to be like you / Gets coloured, filled with you,” but moves on quickly. She goes no further in mentioning this person to the point that it sounds more like admiration than love. This is where she deviates from her predecessors. This desire to be like someone else led Yves to consider her “miserable appearance.” In looking at herself in preparation, she took the time to see a new side of who she is. In dropping the pursuit of another and considering a mirror, she sees “the beam inside of my heart.”

Yves understands that the conclusion LOONA seek isn’t in being loved or loving someone but in how you come to make those decisions. It’s the in-between point of figuring yourself out and knowing what’s best for you.

Yves grabbed the LOONAverse by the throat and told it to calm down. All of the yyxy girls’ songs were a response to this and none of them took it to heart quite like Chuu. “Heart Attack,” her solo song, is what happens when LOONA ⅓ are graced with the influence of Yves. Big brass wills Chuu down a difficult path of big vocals and emotions. Her heart is unstoppable, at a level of obsession not seen before in the LOONAverse. “Heart Attack’s” music however, does feel familiar at times so it is up to Chuu to elevate it. None of the other girls matched her on record for pure personality, “This must be what thrill feels like, darling” she bellows in the chorus. Her voice shifting tone depending on just how happy she is.

Her unabashed sentimentality is no surprise given Yves’ influence. It is, at the same time, naive. Yves’ message has been missed by Chuu. She changes her whole life to suit this person, “All of my standards are set to you / Like the moon spinning around the earth.” She’s shoved along by growing layered background vocals and stronger synths to a point of apparent euphoria. Chuu gives everything to her vocal tone, a parallel to how she’ll give everything to the other she sings of. “I’ll give you all my heart /Take my heart,” she pleads. Her feelings are in whiplash. Taking confidence from Yves, Chuu goes too far in changing her “quiet heart.” It’s the response of someone who was waiting for confidence for too long and couldn’t handle it. Chuu never really had a quiet heart, just never had the support to know this.

Someone who really does have a quiet heart is Go Won. On first meeting, the third yyxy girl is slight and mysterious. Her voice is simple, barely going above a talk-sing type for the majority of her solo song “One & Only.” The straightforward synth of the track does well to back her up. It does not undermine her at any stage. It has bright piano chords to prop her up in the chorus and shimmering synths to match her as she highers her pitch rising to the chorus. Her voice is warm and unique but also innately familiar as if everything she sings we all know deep down.

Right from the beginning, Go Won understands the importance of self-love. “When that shadow takes a step towards me / Even the darkness feels bright,” she sees light in everything because she pours light onto everything. She doesn’t need no garden of Eden.

Olivia Hye, yyxy’s final girl, is someone who sees almost no light. She took Yves’ message as a betrayal. Her song “Egoist” is not a celebration of self-love but a lament for the heartache of how she reached it. Olivia still held onto the idea that true fulfilment came only through love of another. She was not prepared to lose them or to hear that her ideals had been wrong this entire time. “I wanted to despise you /But my heart wouldn’t let you go,” she ekes out at the beginning. Her voice, a strained apathy, fits these words perfectly.

The track’s opening piano chord starts a fraction of the way through like we have barged in on her revelation. The piano drops when her sadness turns to anger, though. Her rage slowly distorts the song into a whirling industrial clash of defiant synths and destructive percussion. The melodic whistle from the chorus is coerced into a desperate scream. The song’s expressiveness mocks the cold flatness of Olivia’s voice. To make matters worse Jinsoul follows this. Her self-referential rap is full of temptations about being in an “endless cycle” together. She is a voice that Olivia does not need right now, and it shows. As the song progresses it has nothing to else to offer. Olivia’s voice, still inert, doesn’t convince us of the words she’s singing. She still sings of fate, a fate she fears was taken from her prematurely. Her anger is still focused on the person leaving, rather than her own inadequacies.


Also on KultScene: THE 12 LOONA SOLO SINGLES RANKED

The conflict inherent in Olivia Hye and her song seemed to be a great jumping off point for LOONA yyxy to come together as a unit. Instead they did something strange: “love4eva” is a song made to situate LOONA within the larger world of K-pop. Almost every major detail links them to two other era-defining girl groups of their time, Girls’ Generation and I.O.I.

Starting with producer E-Tribe, even the announcement of their involvement was treated as a big coup. E-Tribe are known for a number of iconic hits like Hyori’s “U-Go-Girl” and Super Junior’s “It’s You,” but none quite as legendary as Girls’ Generation’s “Gee.” Their involvement was a statement but how they used the feature from Canadian artist Grimes locked in the comparison. Much to everyone’s surprise, her only involvement was in the song’s intro. Her English language declaration of LOONA’s finally being together is a riff on not just Tiffany and Jessica’s intro for “Gee” but the many times K-pop has done this the years over. The lyrics as well are a such a generic take on first love that it could be parody. The wonderfully ridiculous line about kidneys comes close to convincing me of that.

Even before Grimes’ part, it’s easy to spot the I.O.I connection as well. The precise, rolling synths immediately recall that group’s best track “Very Very Very.” “love4eva” strives for the breathless energy of that song but can’t quite go past imitation. Right at the end, yyxy go on to refer to the choreography of “Very Very Very” too, as in their ending pose they continue moving along with a heart gesture. It’s smaller than the other references but in ending the track it leaves the imprint of all of those other ideas in our mind.

This all combines to position LOONA as a group following these two. It would be hard to argue that anyone other than Girls’ Generation is the the most definitive K-pop girl group, and I.O.I were the first group since them to change how the industry worked by making competition shows the new most lucrative debut plan. LOONA have decided that they are next, stating that their form of marketing is what future girl groups will be copying.

This, unfortunately, is the final legacy of yyxy. They jumped the gun on the anticipation of their debut by dropping a genuinely interesting thematic exploration in favour of something more palatable for a larger audience. Regardless of quality, “love4eva” and LOONA’s debut single, “Hi High,” are a digression from what made LOONA interesting in the first place, their focus on the girls themselves. It was the distinction between the solo songs and the diversity of sounds and ideas that were used to build characters that made LOONA connect with so many. That yyxy could have four separate songs about self-love, all with different perspectives was frankly beautiful. They worked to define the impossibility of identity, and it sadly remained impossible to carry through to the finale.

What do you think of the LOONA yyxy era? Let us know in the comment section below. Be sure to subscribe to the site and follow us on FacebookTwitterInstagram, and Tumblr to keep up with all of our posts.

Best K-Pop Music Videos of 2018

One of the most important aspects of any K-pop single is its accompanying music video, and though 2018 is over, it’ll be a while before we’re over the MVs released by Korean artists throughout the twelve month period. Taking a look back, the KultScene team took a look at what exactly makes one music video better than another, and several writers shared their perspective on why one K-pop MV or another from last year is superior and memorable in its own way.

“IDOL” by BTS

Doesn’t matter if you look into BTS’ music, videos, performances, fan-dedicated released content or even the fandom-driven activities on or offline. Whatever it is, there is always so much going on that you might either get confused or fascinated, but never bored. The music video for “IDOL” is no different. Filled with dozens of references (some that only fans will get, some that only Koreans or Korean culture aficionados will get), the music video plays with a lot of stereotypes that are often attached to BTS, to K-pop “idols” and just generally for being Asian men. Displaying a powerful choreography and a deliberate overwhelming aesthetic, the boys show that they don’t have a problem with whatever is it that you think they are (“idols” or “artists”). Because, at the end of the day, they are confident enough in their skins to be anything —or everything at once— while still being, above all things, themselves.

—Ana Clara

“Lullaby” by GOT7

“Lullaby” was not only a blessing to the ears but visually just as impactful. Aesthetics, aesthetics, on top of freaking aesthetics. There was never a dull moment visually or sonically throughout the three minutes and forty-two seconds of the music video. With the exception of the first three seconds, the video was never without vibrant colors, compelling backdrops or snazzy outfits. Colors aside, GOT7 kept the viewers anticipating what was to happen next with each scene, especially since each member had separate sets and themes. And although there were many individual scenes, the members always brought it back together with a unified group choreo and some fancy footwork. But speaking of footwork, the highlight of the music video definitely goes to go to Mr. Dance Machine Kim Yugyeom, as the astounding dance break and sharp moves of his solo stole the show. Even if you didn’t like the music video as a collective whole (don’t lie to yourself, you liked it), there were more than enough things about it individually that should’ve pulled you in.

—Tam

”Apple Box” by nafla

On paper, nafla’s “Apple Box” reads like an organized crime agenda (“put the money in an apple box,” possibly referring to a common way of accepting business bribes), but in action it reveals to be much more comedic. Under the creative direction of Digipedi, the music video portrays gang activities rather facetiously — a brutal beating in one scene is mitigated through deliberately cheesy special effects and nonsensically looped clips. In another, gambling is done with apples instead of currency. Ultimately, these all act as red herrings for, as the least suspecting character (a hostess perhaps?) makes off with a chest of golden apples, we are forced to contemplate the ignorance of these traditionally male organizations. Because of its quirky approach to one of film’s most enduring genre’s, “Apple Box” may be nafla’s best work to date.

—Shelley

“Singularity” by BTS’ V

Captivating in its theatricality, the music video, or comeback trailer as it was dubbed, for V‘s “Singularity” ahead of the release of Love Yourself: Tear is an exhibit of the sort of artistry that BTS has thrived on over the years. With a luxurious blue-red-purple color palette recalling that of the group’s 2016’s “Blood Sweat & Tears,” this new music video stunningly represents the struggles with one’s self and the various masks that we wear. With watery allusions to the Greek myth of Narcissus littered throughout, the vivid cinematography enhances the impactful song as V explores the lush neo soul sound. And if that weren’t enough, the music video for the song graced us with one of the year’s most inspired choreographies, giving new meaning to the idea of dancing with oneself.

—Tamar

“1, 2, 3!” by Seungri

Big Bang’s Seungri breathes life into “1, 2, 3!,” his first solo comeback in five years, with a ’50s-inspired video set in the singing and dancing world similar to that of Grease. Like the musical, the music gives insight into his character, our hotshot hero who only loses his cool once he is bewitched by the heroine, played by a stunningly gorgeous Anda. As he grabs her hand and pulls her into a swing, he sings: “When I count to three, you’ll fall for me.” An ensemble dance cast, all outfitted in mid-century modern pomps, tea-length dresses, and oxfords faithful to the era, further integrates song and video by filling out the percussive claps and the hook’s polyphonic three counts. After taking us from one period set to the next, it all comes together celebratorily at the end with a nod to the iconic dance scene from Pulp Fiction between our leads and in a single freeze frame moment, we know he was right. It’s this kind of happily ever after that can make society nostalgic for a past it never knew. Between this and the one-take style reminiscent of Broadway productions, “1, 2, 3!” just feels like an immersive experience that is more motion picture than music video.

—Shelley

“One and Only” by Go Won

Of all the videos for LOONA’s pre-debut project, none feel as suited to and in need of its trappings quite like Go Won’s. As the second to last girl of the month, Go Won’s “One and Only” came late into the game. And it would almost seem that she would have too many obligations to the lore to have any sort of personal identity. Instead, along with LOONA regulars Digipedi, she finds herself within it all. Unlike her lyrics, which are confident from the start, the video shows this self-discovery in action. She begins covered in shadows, trying to embrace whatever light she can, but is still afraid of the temptations of Choerry’s apple, or the chase of Yves and Chuu. It’s in the act of watching herself where it comes out. Looking and singing into a mirror, watching her shadow dance to her own song, or imagining herself a princess with a crown on her head. The 1:1 aspect ratio helps her, making each image have an obvious and single point of focus. One image, one thought. Despite this, allusions to David Lowery’s A Ghost Story from 2017, reminds of the dangers of the never ending cycles of LOONA’s own universe as well as that of our own. Go Won finds a way out of her draping, suffocating sheet but how long is it before her time comes back around and she has to do it all over again?

—Joe

“Dally (feat. Gray)” by Hyolyn

Hyolyn is a hip-hop diva in full control of her life, her body – and of your attention! – in “Dally,” the second music video released under her own label, BRID3 Entertainment. The artistic concept of the video is pretty simple – but seriously, do we need anything else when we have a team of such skilful dancers, led by a magnetic performer like Hyolyn, executing one of the most difficult choreographies seen throughout the year? In “Dally,” it’s hardly possible to take your eyes off of Hyolyn, or to doubt that she has everything it takes to keep wowing us with her self-managed works from now on.

—Ana Clara

“Now or Never” by SF9

As time passes, SF9’s concepts continue to get more charismatic and sexier *phew, wipes sweat.* And it is totally working on their behalf. The group’s previous tracks and music videos had flavor to them but “Now or Never” really took it up a few big notches. The song and styling were both executed to perfection as the concept had just the right doses of cool, seduction, and dreaminess. The choreography was simple but alluring, and it played well with the bass. And how about that Michael Jackson homage? Classy. The cinematography was exquisite; the colors and abstract backgrounds made this music video fitting to be played at a museum. The track itself is solid but the visualization and styling gets an A+.

—Tam

“What Is Love?” by TWICE

Sometimes it pays not to take yourself too seriously, and when ruminating on the immensely philosophical question of “What Is Love?,” TWICE served us up with one of this year’s most fun music videos. Throughout it, the nine women parodied the likes of La La Land, The Princess Diaries, Romeo & Juliet, and a wide range of movies from across the globe while trying to depict what the idea of love look likes. They then paired casual scenes of the nonet chilling at a slumber party while watching the films with elegant scenes where they perform the questioning choreography, serving up one of the most fun visual experiences of 2018. Since their start TWICE has always exuded a sense of infectious vibrancy in their music videos and “What Is Love?” overflowed with that to the nth degree.

—Tamar

“Moonlight” by Neon Punch

Neon Punch’s “Moonlight” is how you make an effective K-pop music video on a smaller budget. It’s a classic example of the genre with no real story, just the members dancing, singing, and looking pretty in random locations. Its first minute is so brilliantly made though that all those tropes feel fresh. Song and video seem to become one, as they bounce off each other, reacting to each turn. Extremely simple but great visual effects are used to make this melding feel real, as the music bends the visuals while it builds and releases. This also makes the editing feel musical all by its own which gives the video great impetus to keep moving. As the effects start to dwindle the editing keeps the same sense of pace and wonder that they had built up. The funkiest bass line of the year feels at home among these vibrant visuals.

—Joe

”Instagram” by DEAN

Sitting alone in a warehouse full of random objects, DEAN strums a skateboard as if it were a guitar. He sports a short mullet under his cap, along with generously slitted eyebrows, a (potentially appropriative) grill, a bandage under his right eye, and black overalls that cover part of his sweatshirt. Like the feed he scrolls through, he is a mess of different aesthetics and styles. “Instagram” the song is about endlessly scrolling through the app in moments of sleeplessness, reflecting our loneliness and insecurity back to us as we see others enjoying themselves on our screens, and the song emulates that.

From the warehouse room’s walls leak black paint, becoming screens that play a stream of videos and images characteristic of a social media feed. As the images spread further across the room, the video abruptly goes black. “Sometimes I feel alone, even when I’m with a lot of people,” a strange voice says in the dark. The video cuts back to the warehouse, and DEAN begins laughing hysterically, overtaken with the misery of his sleepless Instagram scrolling.

The video is simultaneously simple and complex, capturing a very unique relationship between phone and human, account and user. Using social media is repetitive and endless, an unhealthy distraction we know all too well. In bringing the feed to life in all its chaos and stress, the video highlights the emotional and psychological toll we endure in using social media every single day.

—Kushal

“Playlist” by DPR Live

“Playlist” is a colorful adventure following DPR Live as he vies for the attention of a mysterious woman. The song incorporates tribal and bossa nova beats as Live maintains his signature rhythm and swagger. While the song is a new turn for DPR Live, the music video expands the Latin trend in Korean music by including some aspects of African influence in Latin American culture through instruments and religion. From the beginning we are met with vibrant colors, gravity defying visuals and psychedelic art transitions set in a replica of a Peruvian neighborhood. Stand out moments include the shaman’s rain dance and spinning neon umbrellas during the instrumental breakdown of the song, as “Playlist” offers a glimpse of the creativity DPR Live has in store for the future.

—Nnehkai

“Kiss Me Like That” by Shinhwa

Simplicity is key and Shinhwa had that and then some in the “Kiss Me Like That” music video. The styling was sharp and neat; the linen button ups and suspenders? Crisp. Those blue silk suits? Elegant. “Kiss Me Like That” doesn’t have a pivotal climax but that worked out perfectly because it really didn’t need one. The music video gives a sense of relaxation. It doesn’t make you think or analyze. You just gotta kick back, grab a mojito, and enjoy the guitar strings. The video wasn’t over the top, just very clean, straight forward, occasionally flirty and wholeheartedly fun to watch. Shinhwa’s just really out here living their best life on that ship though. Next course of action, petition to have Shinhwa do a yearly cruise with fans (like New Kids on the Block)!

—Tam

“Egotistic” by Mamamoo

Kicking off with a guitar riff, tropical plants, and neon buildings that add an Old Havana-like vibe to the video, Mamamoo is bold in aesthetics throughout “Egotistic” as they issue a warning of a lover scorned. How can anyone forget the intensity Hwasa’s stare-off with a jaguar?
The Flamenco inspiration is apparent in the core of the beat of the song, the choreography, and the flowy dresses the ladies wear in the video. Their take on Latin-inspired tracks plays up the girl crush concept Mamamoo has become known for with fiery makeup, confident attitudes, and sexy dance moves. They also included the ultimate girl crush move: dancing in a ring of fire in front of buildings while executing a choreography filled with hair flips and and seductive shimmys. Overall, “Egotistic” captures a small portion of Latin America’s musical richness and is welcomed contrast to the highly mainstream trap beats that accompany the usual Latin trends in K-pop.

—Nnehkai

”Something New” by Taeyeon

Inspiring fan speculation and theories since it was released in June, Taeyeon’s “Something New” music video is, like the artist it belongs to, uniquely enigmatic and hard to place. Beginning on the red carpet at a ritzy celebrity event, the video quickly transitions to a hotel, where Taeyeon instigates a fight by suddenly throwing a hammer at a suited man during an elevator ride. The fighting then continues with her hotel room’s maid-turned-murderer, who leaps at the singer with a knife during a room service delivery.

It’s around this point when “Something New” begins to feel more like an action-packed spy blockbuster than a music video for an SM Entertainment artist. The scenes are fast-paced and cinematically captured, and they move artfully with the pace of the song. Most interestingly, Taeyeon takes the fights in stride, seemingly unfazed by them after they happen.

The end of the video, in which Taeyeon shoots suitcases of cash over a cliff facing the sea, is probably the subject of the most interpretation and discussion. Worth noting to most theorists is that Taeyeon has never been shy when discussing the hardships of celebrity life. Is the cash a representation of the net worth she’s built over the years? Are the fight scenes emblematic of encounters with online and offline haters? While it seems that “Something New” is an in-depth commentary on the difficult life of a celebrity, the beauty of the music video lies in the fact that it is truly up to interpretation. For dropping one of the most cinematic and mysterious MVs of the year, Taeyeon gets a nod from me.

—Kushal

What were your favorite K-pop MVs of 2018? Let us know your picks in the comment section below and be sure to subscribe to the site and follow us on FacebookTwitterInstagram, and Tumblr to keep up with all of our posts.

K-Pop Unmuted: 2018 Awards – Part 1

On Episode 38 of KultScene’s K-pop Unmuted, guests Gabriel Wilder and Stephanie Parker join hosts Joe Palmer and Stephen Knight to discuss impactful events of 2018 in Kpop, and to present the first round of the 2018 K-Pop Unmuted Awards.

You can listen to this episode, and previous ones, of KultScene’s K-Pop Unmuted on Soundcloud, iTunes, Google Play Music, and Stitcher.

Let us know what you think of K-pop in 2018’s and KultScene’s K-pop Unmuted in the comment section below and be sure to subscribe to the site and follow us on Facebook, Twitter, Instagram, and Tumblr to keep up with all of our posts.

K-Pop Unmuted: Talking Monsta X


On Episode 37 of KultScene’s K-pop Unmuted, Tamar and Stephen are joined by music writer Taylor Glasby to discuss Monsta X. Along the way, we talk about “Trespass,” “Stuck,” “Jealousy,” “Shoot Out,” and more. Also on the playlist are EXID‘s “I Love You,” NCT 127‘s “Simon Says,” and EXO‘s “Ooh La La La.”

You can listen to this episode, and previous ones, of KultScene’s K-Pop Unmuted on SoundcloudiTunesGoogle Play Music, and Stitcher.

Let us know what you think of Monsta X and KultScene’s K-pop Unmuted in the comment section below and be sure to subscribe to the site and follow us on FacebookTwitterInstagram, and Tumblr to keep up with all of our posts.

K-Pop Unmuted: October 2018 Roundup

On Episode 36 of KultScene’s K-pop Unmuted, Stephen Knight, Tamar Herman and Alexis Hodoyán take a look back at a busy October in Kpop. We discuss NCT 127‘s “Regular,” BTS’ RM‘s “seoul,” BoA‘s “Woman,” EXO’s Lay‘s “Namanana,” fromis_9‘s “Love Bomb,” and April‘s “Oh My Mistake.”

You can listen to this episode, and previous ones, of KultScene’s K-Pop Unmuted on Soundcloud, iTunes, Google Play Music, and Stitcher.

Let us know what you think of October 2018 in K-pop’s and KultScene’s K-pop Unmuted in the comment section below and be sure to subscribe to the site and follow us on Facebook, Twitter, Instagram, and Tumblr to keep up with all of our posts.

K-Pop Unmuted: GOT7’s ‘Present: YOU’

On Episode 35 of KultScene’s K-pop Unmuted, guest Carolina Donastorg joins Tamar Herman and Alexis Hodoyán to discuss GOT7‘s new album “Present: YOU.” Of course, we talk about lead single “Lullaby” (all four versions!), other standout tracks, GOT7’s international appeal, and all things GOT7.

Please note, we said that it was the first song from a K-pop group in Spanish, but it is more accurate to say from a “Big 3” group.”

You can listen to this episode, and previous ones, of KultScene’s K-Pop Unmuted on Soundcloud, iTunes, Google Play Music, and Stitcher.

Let us know what you think of GOT7’s Present: YOU and KultScene’s K-pop Unmuted in the comment section below and be sure to subscribe to the site and follow us on Facebook, Twitter, Instagram, and Tumblr to keep up with all of our posts.

K-Pop Unmuted: LOONA Debut

On Episode 34 of KultScene’s K-pop Unmuted, M.O. Kng joins Stephen Knight, Joe Palmer, and Tamar Herman to discuss LOOΠΔ’s debut with [+ +] and the single “ Hi High.” We also talk about BTS’ “I’m Fine,” BerryGood’s “Green Apple” single and “Free Travel” album, and (G)I-DLE’s “Hann.”

You can listen to this episode, and previous ones, of KultScene’s K-Pop Unmuted on Soundcloud, iTunes, Google Play Music, and Stitcher.

Let us know what you think of LOONA’s and KultScene’s K-pop Unmuted in the comment section below and be sure to subscribe to the site and follow us on Facebook, Twitter, Instagram, and Tumblr to keep up with all of our posts.

Dreamcatcher talk career aspirations at Los Angeles fanmeet [interview]

dreamcatcher fanmeet fanmeeting usa la los angeles

by Christian C.

Freshly debuted, the K-pop-rock girl group Dreamcatcher was a bold choice to play this year’s KCON in Los Angeles. Formed by Happyface Entertainment, Dreamcatcher had never performed in the States prior to the event, but were welcomed with open arms by fans as soon as they stepped foot in LAX. Most of the featured female artists (except fromis_9) have years of experience under their belt, having debuted long before the group. Not to mention, Dreamcatcher’s distinct sound is different from the usually expected guests of KCON. Fortunately, the group, composed of members Gahyeon, SuA, Siyeon, JiU, Dami, Yoohyeon, and Handong, are already loved internationally. The members completed a European tour early in the year, as well as a South American one in late July, so it was no surprise when a fanmeet emerged right before KCON.

dreamcatcher fanmeet fanmeeting usa la los angeles

by Christian C.

Almost immediately after they arrived in the city of angels, the group held their very first U.S. fanmeet on Aug. 10th, organized by their stateside based fansite 7 DREAMERS. As it was planned by the group’s fans and not a tried-and-true production company, many fans were skeptical as to how it would turn out. However, the event proved to be a good choice for Dreamcatcher, as tickets for all spots sold out within two minutes.

dreamcatcher fanmeet fanmeeting usa la los angeles

by Christian C.

KultScene had the opportunity to attend Dreamcatcher’s fanmeet at A-List Music in Downtown Los Angeles, where we got to talk to the seven women about their first trip to the U.S., hopes for the future, and career so far.

Dreamcatcher are fulfilling a niche that hasn’t been explored by other female K-pop groups before with your rock-oriented, guitar heavy music. Who inspires you all musically, whether within K-pop or otherwise?

Siyeon: “Hyolyn.”
Yoohyeon: “Babymetal.”

dreamcatcher fanmeet fanmeeting usa la los angeles

by Christian C.


Also on KultScene: RED VELVET’S ‘SUMMER MAGIC’ ALBUM REVIEW

You all have achieved a lot of chart success here in the U.S., including ranking number five on the Billboard World Albums chart and the top spot on the iTunes KPop Albums chart with your mini album Prequel. You clearly have a large fan base here. Is it shocking to see that?

Gahyeon: “We are so happy to be able to have fans from all over the world and in the US as well. While we’ve been in LA, we were approached by fans while taking photos—”

SuA: “As well as at In-N-Out.”

Gahyeon: “—and we were so surprised that these fans knew who we were. We asked them if they knew us as Dreamcatcher and it was shocking when they said that they were fans.”

dreamcatcher fanmeet fanmeeting usa la los angeles

by Christian C.

Your album sales have doubled in Korea, with Escape the Era selling over 20,000 copies, which is very impressive for a rookie group. It seems like your fanbase is growing very quickly. Did you all ever think that would happen?

JiU: “We’re so thankful for our success so far. We don’t feel as if our fanbase in particular is growing, but we can tell that people enjoy our concept because of our album sales growth, and we’re really proud of that.”

dreamcatcher fanmeet fanmeeting usa la los angeles

by Christian C.

Dreamcatcher have been known to cover a lot of different songs by different groups, and you’ve become very popular with fans of the original artist. How do you all choose what to cover?

Siyeon: “The reason why we cover groups whose concepts are really different is because we want to show all of the concepts that Dreamcatcher is capable of performing, and to show a different side of Dreamcatcher than the concept that we are comfortable in right now.”

Dami, your magic trick in “You & I” went viral on a lot of websites internationally, including on Twitter and Reddit. It introduced many people to Dreamcatcher. Do you have anything to say to new fans that discovered Dreamcatcher because of that video?

Dami: “First of all, thank you for all the love and support of my trick in ‘You & I.’ I’ve seen people try to imitate it. Please use plastic instead of steel while practicing the trick!”

dreamcatcher fanmeet fanmeeting usa la los angelesby Christian C.


Also on KultScene: K-POP MID-YEAR REVIEW: 3 DISTINCTIVE MUSIC STYLES DOMINATING 2018 SO FAR

If you all could switch positions within Dreamcatcher, what would you choose?

(All say ‘Ahhhh’ in a thinking tone)

JiU: “I would like to be the maknae.”

Siyeon: “I really like rapper’s parts, so that would be interesting to try.”

SuA: “I would like to switch with Handong because she speaks Chinese and it’s really hard.”

dreamcatcher fanmeet fanmeeting usa la los angeles

by Christian C.

Circling back to growing, it has been a year and seven months since your debut as Dreamcatcher. What have been the most memorable moments of your career so far? Are there any things you all have yet to achieve that you’d like to?

Gahyeon: “Our debut [‘Chase Me’].”

Handong: “Our nomination for first place at a music show.” [All members nod in agreement]

Siyeon: “We really could physically witness the love from InSomnia when we were nominated.”

Yoohyeon: “Because there are many international fans, we noticed that the votes grow a lot at night, which is interesting.”

SuA: “One day we hope to achieve number 1 on all charts in Korea (All-Kill).”

dreamcatcher fanmeet fanmeeting usa la los angeles

* Interview was facilitated by a translator.

Check out the rest of the pictures here:

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What’s your favorite Dreamcatcher song? Let us know your picks and thoughts in the comment section below. Be sure to subscribe to the site and follow us on FacebookTwitterInstagram, and Tumblr to keep up with all of our posts.

K-Pop Unmuted: Stan LOONA

On Episode 33 of KultScene’s K-pop Unmuted, Joe Palmer takes Tamar Herman and Stephen Knight on a walking tour of the Loonaverse. In anticipation of LOOΠΔ (LOONA)’s official debut, we discuss the individual members, the roles of each major sub-unit in the Loonaverse, some of the group’s more interesting releases, and other LOOΠΔ lore. We also talk about Lovelyz’s “Wag-zak,” Minseo’s “Zero,” and Triple H’s “Retro Future.”

You can listen to this episode, and previous ones, of KultScene’s K-Pop Unmuted on Soundcloud, iTunes, Google Play Music, and Stitcher.

Let us know what you think of LOOΠΔ’s and KultScene’s K-pop Unmuted in the comment section below and be sure to subscribe to the site and follow us on Facebook, Twitter, Instagram, and Tumblr to keep up with all of our posts.

Being a fan of BTS & their youth-oriented music as an adult

by Yasamine Entesari

Becoming a BTS fan is not exactly the smartest decision to make when you don’t have much free time. Between albums, music videos, live performances, Bangtan Bombs and Run BTS episodes, just to name a few– BTS puts out such an overwhelming amount of content that it might literally keep you as busy as a second job. If you join the fandom (called “Army”) a bit “late,” like I did, it becomes near to humanly impossible to catch up with years of content.

But falling in love with BTS is not exactly something you decide – it’s just something that happens; you can never predict when or how. With me, as much as I’ve been listening to their music for years, the obsession started when I went to research what was the deal with this BTS guy being promoted as a full member of the KOMCA.

Regardless of your motives, getting to know BTS is indeed worth it for anyone in any age group. However, there is something so peculiar about being a BTS fan when you’re in your late 20’s or older. You find yourself taking a break from a business essay to watch an old performance of babyface Bangtan singing about being in “2nd Grade.” You accommodate coloured merch, albums, and photo cards between power and rent bills in your budget.

I’m not alone in this – I dare say a big part of BTS’ fanbase is made of adults (mostly females) in their late ‘20s, ‘30s, and ‘40s; regardless of people who say that pop sensations’ fan bases are made up of dumb 12-year-old girls, a belief often used to delegitimize an artist’s talent or success.

The music of BTS, and the personalities and stories of its members can inspire love and admiration for people of any age. The same probably could be said about any K-pop group or pop star of any culture. However, in the case of BTS, something adds a particular meaning to the “older fanbase” passion for the group: the interesting (and maybe contradicting) fact that BTS’s entire purpose is focused on youth. I can’t speak for all the adult fanbase, but as for me, this particular aspect of BTS’ artistry is one of the things that made me love them – even if I am, supposedly, no longer young enough to relate to their narrative.


Also on KultScene: AEON DREAM STUDIOS TALKS ‘TO THE EDGE OF THE SKY,’ BTS, & DREAMS [INTERVIEW]

Actually, I’m not that old  – I’m only two years older than Jin, BTS’s oldest member. However, a few years can make a lot of difference when you are in your teenage or young adult years. For example: the disproportion between the fact that the youngest member, Jungkook, won an “Artist of the Year” award at 19-years-old when I was 26 and still trying to figure out what to do with my life, could be enough to make me feel like a loser. But, actually, the more I dug into BTS’s story, I ended up feeling the opposite.

Maybe some of us older fans think that it’s too late for us to pursue our dreams and do meaningful things like BTS. But through their music we find out that they, too, feel insecure and scared, even after achieving so much.

How ironic is it that BTS has chosen to speak about the beauties and sorrows of youth, yet they are so overloaded with work that they barely have the chance to enjoy their own? We’re talking about a group that is releasing their fourth album in less than 12 months, while they get ready for a world tour with more than 20 sold out stops. These guys don’t rest. Yet, they seem so passionate about what they’re doing, it doesn’t seem like they think they’re “wasting” their “best years.”

As young people, we have so many things in our favour and so many against us at the same time, and we end up not knowing what to do with the gift of youth – like the famous quote often attributed to George Bernard Shaw and Oscar Wilde: “youth is wasted on the young.” Youth might be, borrowing the words from the title of a BTS’s album series, “the most beautiful moment in life”; yet it’s also so full of contradictions. Society expects an adult to know everything about life; yet, everyone agrees that before you turn an adult you have to enjoy being “young, wild and free.” How are we supposed to learn and build everything we need to be a successful adult, and have the most amount of fun possible at the same time? Which one should we choose?

Sometimes it’s inevitable to think if anything could be different today if I had been more of less “myself” in the past; if I had worked/studied more, or if I had worked less and “enjoyed” more of my youth. Nevertheless, I somehow feel at ease when I see Jin, Suga, RM, J-Hope, Jimin, V, and Jungkook. Just like everyone else, they’re doing the best that they can with their “best years.” They’ve decided to follow their biggest dream, because they have one – but they say it’s okay if you don’t have one too. They’re giving their all and trying to be okay with the fact that even that all might not be enough to make them feel proud and content. And if like is like this with these seven amazingly talented beings, why wouldn’t it be with me? When I think of it, I too can find comfort and stop blaming my younger self. Because I too did my best. I did what I could being the person I was at that time.

Seeing the member’s personal colours also help fans to relate to BTS in so many ways. In “Reflection,” for example, a boy confident enough to name himself “Rap Monster” confessed that, even after achieving so much, he still wishes that he could love himself. In “Awake,” the member with the most unwavering self-esteem in the group (Jin) sings that he’s aware that he may never fly as high as he’d like to. It’s sad, but it’s also empowering because it sounds human; it sounds genuine


Also on KultScene:  FROM UNDERDOGS TO INTERNATIONAL STARDOM BTS’S RISE TO SUCCESS

The fact that insecurity and fear coexist with confidence and determination, for the group, is what makes their music and their individual personalities relatable to 12 to 60-year-old people. And the fact that they share it with us gives us a feeling of “we’re all in this together,” regardless of age, gender, race, or culture. It makes me think we’re not that different after all – and if people who feel “lost” can relate to seven guys that inspire such amazing feelings, then, well, maybe we are not so lost. Maybe we are doing something right.

When you’re 28, like me, you think you should already have life all figured out. Younger friends, if you’re reading this, I’m sorry, but I have to spoil something: it is possible that five, 10 or 20 years from now, you still won’t have figured everything out. And it’s okay. We all have doubts, insecurities, and challenges in life, regardless of having found ourselves or not. With due proportion, life is the same for everyone: nothing is guaranteed, the fight gets harder after each battle you win. And it’s okay.

I remember watching one of the many interviews BTS gave while they were in the United States for their first US performance at the American Music Awards in 2017 and I felt really touched by one of the comments in the video. It was from a 60-year-old woman who said: “I just found out about these boys and I am feeling so much joy from watching them, they make me feel young again.” I thought that was the same reason why I grew to love and respect BTS so much. They make me feel okay about not being what I thought I should be right now – and this is feeling young too.

After all, regardless of age, we can all be young as long as we’re okay with the fact that we don’t know everything and that we can always learn and improve – like Suga says in “Nevermind:” “We are still young and immature, don’t worry about it.”

What do you like the most about BTS’s concept? Let us know in the comment section below and be sure to subscribe to the site and follow us on FacebookTwitterInstagram, and Tumblr to keep up with all of our posts.